Brief
As one of the earliest eCommerce websites Genuine Army Surplus has enjoyed several years of successful online trading. The technology behind the site, although state-of-the-art at launch had being superseded by new feature and more secure trading systems. The brief was to bring it up-to-date so that it can benefit from improvements in technology. Summary
The shopping cart was reorganised and then rebuilt using the latest compliant standards. The opportunity was also taken to up-date the page layouts and improve the search engine optimisation of hundreds of individual products.